Job Description
Marketing Content Writer Description
The Marketing Content Writer will create content that makes agents feel informed and empowers them to help clients choose the right life insurance or annuity solution. In this role, you will also support a strategic approach to creating impactful content experiences. This role will report through the Product and Sales Enablement area of the Marketing Organization.
Responsibilities
Content Development and Management - Create best-in-class content experiences that meet user needs and deliver business outcomes.
- Produce top and mid-funnel content that is short, persuasive, informative, and targeted.
- Execute on content briefs and build out content related to priority topic pillars.
- Follow content principles, guidelines, and help define content templates and content models.
- Provide writing, copyediting, and storytelling support to marketing teams across the organization.
Minimum Qualifications
- 5 years of experience writing marketing and educational content for B2B or B2C. (e.g., consumer brochure, B2B guide, knowledge base, landing page) in the financial services industry
- Ability to explain complex concepts simply and to organize content according to user needs.
- Comfortable with data and financial concepts
- Strong attention to detail and a focus on delivering results.
- Ability to work in office three days a week (in Montpelier, VT, or Addison, TX)
Preferred Qualifications
- Experience with copyediting and working with multiple stakeholders.
- Ability to manage complex content projects.
- Experience in the life insurance industry.
- Agency or freelance experience
The base compensation range represents the low and high end of the range for this position. Actual compensation will vary and may be above or below the range based on various factors including but not limited to qualifications, skills, competencies, location, and experience. The range listed is just one component of our total compensation package for employees. Other rewards may include an annual bonus, quarterly bonuses, commissions, and other long-term incentive compensation, depending on the position. National Life offers a competitive total rewards package which includes: a 401(k) retirement plan match; medical, dental, and vision insurance; a company funded wellness account for director and below employees; 10 paid holidays; a generous paid time off plan (22 days of combined time-off for non-exempt employees and exempt employees have discretion in managing their time, including scheduling time off in the normal course of business, but in no event will exempt employees receive less sick time than required by state or local law); 6 weeks of paid parental leave; and 6 weeks of paid family leave after a year of full-time employment National Life Group® is a trade name of National Life Insurance Company, Montpelier, VT - founded in 1848, Life Insurance Company of the Southwest, Addison, TX - chartered in 1955, and their affiliates. Each company of National Life Group is solely responsible for its own financial condition and contractual obligations. Life Insurance Company of the Southwest is not an authorized insurer in New York and does not conduct insurance business in New York. Equity Services, Inc., Member FINRA/SIPC, is a Broker/Dealer and Registered Investment Adviser affiliate of National Life Insurance Company. All other entities are independent of the companies of National Life Group. Fortune 1000 status is based on the consolidated financial results of all National Life Group companies. National Life Group 1 National Life Dr Montpelier, VT 05604#LI-DO
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Job Tags
Holiday work, Full time, Local area, 3 days per week,